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Hartage Report

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Outdoor Voices chairwoman Ashley Merrill lays out how she turned around the once-buzzy athleisure brand after its valuation dropped 64%

If anyone knows how difficult it is to be a female founder in retail, it’s Ashley Merrill.  Since June, Merrill has been working double duty as both co-founder and CEO of the women’s sleepwear brand, Lunya and recently appointed chairwoman and acting CEO of Outdoor Voices. As a long-time fan…