100+ Women-Run Small Businesses We’re Supporting This Year

We’ve met some truly unbelievable women this year through two action-packed sessions of our 10-week entrepreneurship course, Selfmade. Over 450 women brought their dream business ideas to the table and and put in the work to bring them to life with mentorship and support from expert coaches and the Brit + Co team at every step of the way.
As a little thank you, we thought we’d express our gratitude to these hard-working women by shining the spotlight on the budding entrepreneurs who launched their product-focused businesses ahead of Small Business Saturday. Follow them, share their brands with your friends and family, and support them in any way you can!
The Artisan Variety
The Artisan Variety brings handcrafted home goods from artisan co-operatives in India, Bangladesh, Vietnam, Senegal, Kenya and more. With this curation, Founder Aahlada Chennupati seeks to bring the world to your home. HOLIDAY DISCOUNT: Free shipping and free returns. Use code WELCOME to get 15% of orders.
Amanda Mustard
Amanda Mustard is an illustrator and designer who launched this Hawaii-inspired clothing line to celebrate her multi-ethnic background. The clothing is full of bright colors and energetic patterns for the casual, active women who are tired of people asking them “where are you from?” HOLIDAY DISCOUNT: Get 10% off with code SELFMADE.
Studio 404 Paper
Studio 404 Paper is a Florida-based paper shop by Angelica Yarde which features greeting cards, wrapping paper, note cards, and prints. They donate 20% of proceeds from their Charitable Print Project Collection to support foundations such as The Loveland Foundation, The Audre Lorde Project, and more! HOLIDAY DISCOUNT: 15% off using the code SELFMADE. Free shipping on all orders over $40!
Nur Ceramics
Nur Ceramics is the brainchild of Brooklyn-based ceramicist, Dina Nur Satti. Originally from Sudan and Somalia, she connected to clay as a medium to explore ideas of personal purpose and growth, as well as cultural storytelling and communal rituals.
Scotchbonnet!
Scotchbonnet!, named after the distinctively potent Caribbean pepper, is an accessory line known for vibrant hues, bold shapes and eye-catching patterns. The brand’s founder, Tracey-Renee Hubbard, is equally influenced by the flashiness of ’90s hip hop culture and the understated simplicity of modern luxury labels. She also has a special place in her heart for Caribbean culture and a deep respect for artisan crafts, particularly those created throughout the African Diaspora. Scotchbonnet! accessories are infused with all these elements to spice up any outfit with a potent pop of color.
ODMÉ Candle Co.
ODMÉ Candle Co. was created by Cassie Ziegler to embody the spirit of discovery. Its candles bring comfort and curiosity into your home with familiar and uncommon scents. When you burn an ODMÉ candle you support a student in their own discovery journey.
Jaimie Art Co.
Jaimie Art Co. was founded by Jaimie Copprell in Los Angeles, CA and brings joy through handmade art prints, greeting cards, and more. HOLIDAY DISCOUNT: Use code SELFMADEFAM10 to get 10% off entire shop.
Happy Day Design Co.
Happy Day Design Co. is a one-stop shop for stickers, paper goods, digital portrait illustrations and custom graphic design by Jennifer Slogar, a current grad student at Savannah College of Art and Design. HOLIDAY DISCOUNT: 15% off of everything on Etsy with code SELFMADE15.
Sips & Soirées
Sips & Soirées specializes in offering custom goods for the happy couple and bride-to-be. It was founded by Jessica Munoz is Los Angeles, CA.
The Ponnery
The Ponnery by Justine Pon offers creative and cute pom pom jewelry and accessories that brighten your day and make you smile, because everything is cuter in pom form!
Wanderella
Wanderella creates handmade art & apparel to empower and inspire women to find true beauty in themselves and others. Think stickers, art prints, T-shirts and more, all created by founder Keira Bui. HOLIDAY DISCOUNT: Use code SELFMADE to get 10% off your order of $20 or more!
Sticky Rice Sisters
Sticky Rice Sisters is an online stationery store by Koyun Fan that sells cute Asian stationery from Taiwan, Japan, and China. They also work with indie artists to showcase their work and specialize in stickers, washi tape, cards, and all cute things! HOLIDAY DISCOUNT: Use “selfmade15” to get 15% off!
Summer Space Studio
Summer Space Studio by Kritchaya (Poy) Twitchsri-Granati delivers handcrafted paper botanicals for decors, weddings and workshop. Their mission is to create and spread joy with their whimsical and magical creations.
Desert Dwelling Darling
Desert Dwelling Darling is a clay jewelry business inspired by the landscapes, architectural shapes, textures and colors of the southwest. The creations are an homage to founder Minnie Cruz’s Spanish and Honduran heritage.
Consciously
Consciously is a curated sustainable and ethical fashion marketplace by Maisa Mumtaz-Cassidy that partners with brands who put the planet and its beings above all else. It has a sustainability criteria that consists of 8 values which a brand must match within two or more ways in order to be eligible to sell on the platform. HOLIDAY DISCOUNT: SELFMADE15 for 15% off your first purchase.
Swell Candle Co.
Swell Candle Co. is an eco-friendly luxury candle and home fragrance company based in San Diego, CA. Its products are inspired by the beauty and diversity of nature. Swell uses only the finest organic soy waxes, premium fragrance and essential oils, sustainable FSC-Certified wooden wicks, and 100% natural bases in all of our products. The vessels are reusable and recyclable, and in a commitment to the environment, the brand uses only recyclable paper packaging. All products are sourced and handmade in the USA. HOLIDAY DISCOUNT: Use code WELCOME20 for 20% off site-wide.
Flower & Sugar
Flower & Sugar aims to spread joy through blooms and baked goods. It offers a unique gift idea to send to friends and family in a time when we can’t be together in Portland, Maine. HOLIDAY DISCOUNT: Use BRITCO10.
Rebecca Elaine Arts
Rebecca Elaine Arts offers beautiful, original pieces of art on canvas to evoke calm and happy emotions in the viewer. The acrylic paintings come in a range of colors to delight all. HOLIDAY DISCOUNT: Use SELFMADE for 25% off anything.
Pew Pew Lasercraft
Pew Pew Lasercraft by Lizz Porter Laser offers engraved jewelry, accessories, and home decor for those who don’t take life too seriously. HOLIDAY DISCOUNT: Use promo code SELFMADE2020 for 15% off through Dec 1
Dezynr
Dezynr by Nadia Ramon sells unique polymer clay accessories such as earrings, hair accessories, and more. The products are lightweight, colorful, and durable. HOLIDAY DISCOUNT: Use code THANKYOU15 at checkout.
The Nikki B. Designs
The Nikki B. Designs presents a selection of simple and functional stationery, stickers, and cards for your everyday needs. Everything is handmade in Pasadena, California by Nicole Pang. HOLIDAY DISCOUNT: Take 15% off your entire purchase with the code SELFMADE2020.
Sarah Script
SarahScript offers online calligraphy courses by calligraphy instructor Sarah Richardson out of Little Rock, Arkansas. HOLIDAY DISCOUNT: Free downloadable calligraphy worksheets for all email subscribers. Sign up here.
Evening Star Baby
Evening Star Baby by Weston Townsend brings joy and ease to the everyday moments with your babies and toddlers by offering a timeless and evergreen assortment of stylish, sustainable, soft, and simple clothing so they can live in the pieces that you love. The European-inspired pieces are ethically sourced and manufactured in Peru using the softest, GOTS certified organic pima cotton, all priced under $42. HOLIDAY DISCOUNT: Use code SELFMADE15 at checkout.
Cecile’s Bath & Body
Cecile’s Bath & Body is revolutionizing small-batch skincare by empowering you to live a cleaner, more authentic life. Through high-quality, natural, and customizable skincare offerings, founder Jackie Granchamps strives to make luxuriously indulgent products for everyday use. HOLIDAY DISCOUNT: 20% Off all orders with code BESELFMADE.
Pop Up Plus
Pop Up Plus by Camille Newman is an online shop for trendy women at sizes 14+. Pop Up Plus endeavors to build confidence in plus size women by empowering them to live a beautiful life. HOLIDAY DISCOUNT: Use Code SELFMADE for 30% Off New Arrivals
In Colorful Company
In Colorful Company by Julie Johnston is your source for whimsical, design-led home decor and accessories.
Daily Joy Designs
Daily Joy Designs by Kelly McCormick seeks to create colorful, inspirational every day items to bring joy into your life. The first product line is joyful and inspirational bath mats.
Pineapple Sundays Design Studio
Pineapple Sundays Design Studio is a stationery and gift company all about celebrating and bringing positive vibes to your everyday life. Owner Lauren-Ashley Barnes aims to create quality products with purpose and self-care in mind. Every purchase helps to support organizations and programs that empower women and people of color. HOLIDAY DISCOUNT: 15% off your order with code SELFMADEPINEAPPLE.
Paint House SF
Paint House SF offers hand painted watercolor art (greeting cards, stationery, paintings) by artist Neha Subramanian, with 20% of all sales donated. Paint House SF also hosts virtual watercolor classes for kids.
The Underground Galaxy
The Underground Galaxy is an ecofeminist, eco-friendly lifestyle brand for the next generation of conscious humans. The creator Sandy Gordon was inspired by her intersecting identities and passions, which include being a first generation Ghanian- and Mexican-American, a graduate student specializing in trauma studies, and a passion for dance and environmental and social justice causes. Her vision for The Underground Galaxy is to give voice to a more sacred, compassionate, and united way of being in the world. HOLIDAY DISCOUNT: 20% off entire order with code: GALAXY20
Zena Benson Art
Zena Benson Art creates colorful, one-of-a-kind custom pet portraits. Made by Zena Benson, inspired by your pet.
Hidden Mecca
Hidden Mecca is a not so general store by Bianca Atkinson. It’s a brand that embodies an oasis or hidden treasure. The treasure is not a place or an end goal but more of a personal journey. The journey is magical, meaningful, and available to anyone who is willing.
Via Lacuna
Via Lacuna pronounced la·cu·na /lk(y)oon/ is a noun meaning “unfilled space or interval; a gap”. Via Lacuna by Kara Downing started from a deep desire to help children. It is more than just a brand, it is an ethos, a belief system which reveals the heart and soul of creativity, care, endless adventure, learning and love of children. Their products are specifically selected to stand the test of time and produced with sustainability, small business support, and eco-consciousness in mind. HOLIDAY DISCOUNT: Use code LACUNA10 for a discount.
This Is Tisa
This Is Tisa is a small paper company started in 2004 by Tisa Jackson. She creates handmade cards, journals, notepads, announcements, invitations, and small gifts. HOLIDAY DISCOUNT: Take 20% off on Small Business Saturday with code SHOPSMALL.
Daisy McClellan
Daisy McClellan offers expertise as a maker, teaching workshops ranging from punch needle to candle making from her in-home studio, as well as around the Charleston area. You can purchase her punch needle kits and designs in her online shop and at local events. HOLIDAY DISCOUNT: Use code YAYFREESHIP for free shipping on all orders!
Scripted Suite
Scripted Suite is a Dallas area creative studio that offers thoughtful, soul-stirring stationery and décor, handwritten calligraphy and envelope lettering in a variety of styles for all of life’s special moments! Calligraphy services are available for envelope addressing, save the dates, poems, love letters, wedding vows, wedding favors, place cards, escort cards, table numbers, menus and programs. HOLIDAY DISCOUNT: Use “SELFMADE” for 20% off all services (excludes items in the shop).
KOOÏ Cover
KOOÏ Cover was developed by Rekemo Fung-A-Wing as a way for both mom and baby to stay covered while nursing. The result: a no-touch nursing cover and multi-purpose privacy shield. HOLIDAY DISCOUNT: Get 20% off when you use code BRITCO at checkout.
Punchy Magnolia
Punchy Magnolia was created by Terralee Armbruster to find a new sustainable purpose for loved and worn cashmere sweaters into functionally cozy luxury outdoor gear.
Sustainable Sparkle Bar
Sustainable Sparkle Bar is the plug for biodegradable glitter that’s sustainably packed and sold in the US and founded by Taylor Morgan McPherson.HOLIDAY DISCOUNT: Use code BRITANDCO for 25% off.
Little Goat Paper Co.
Little Goat Paper Co. is a stationery studio specializing in fun and irreverent paper goods and accessories. Little Goat Paper products take an offbeat and lighthearted approach to everyday situations and relatable experiences. HOLIDAY DISCOUNT: 15% off with code SELFMADE.
Fire Mineral
Fire Mineral delivers high vibe jewelry and beautiful objects for the mind, body, and home. Consciously crafted with the wellness of the planet in mind. Shop its collection of artisan made goods online or visit the design studio located in beautiful downtown Hood River, OR. HOLIDAY DISCOUNT: Use code ShopSmall20 at checkout.
PIA
PIA is a clothing line that makes shopping and dressing fun for the apple-shaped body by Pia Soy. HOLIDAY DISCOUNT: 20% off entire order with code BRITCOLOVE at checkout.
Rumbita
Rumbita is a lifestyle brand that stands for the celebration of on and off the calendar moments. They curate unique products to help you elevate your next celebration.
Realm Concept Market
Realm Concept Market designs Moroccan inspired skincare, haircare and self-care products so you can honor yourself throughout your daily life. Practical, sustainable and eco-luxury, Realm is designed for everyone. They specialize in aromatic argan oil that can help treat dry skin, eczema and PCOS Skin sustainably.
While this is just a sampling of the amazing Selfmade businesses you can shop for the holidays, there are also a number of service-oriented small businesses that launched from Selfmade that you can support too! Browse the variety below that spans from life coaching services to graphic design and photography needs for brands and individuals.
Acton Circle is the go-to design studio for purpose-driven organizations and nonprofits looking to amplify their mission and expand their reach. Through professional and impactful design, they turn big ideas into strategic, valuable content that converts: user-friendly websites, infographics, marketing materials, high-level design strategy, and more.
Aliya Borra Creative uses her decade of media experience to help women entrepreneurs tell their story and create video content for social media.
An Organized (After)Life was founded by Jen Gumbel, an estate planning and probate attorney and legal educator to equip people with the information they need to leave a manageable to-do list and to challenge them to make real legacy.
Ava Scott Designs produces elegant everyday fashion for transgender women.
Backstory is an online resource for women with back problems to gather, learn and thrive. With curated educational and lifestyle content, specifically tailored to women with scoliosis, Backstory is designed to make life with chronic back pain a little easier.
Being Unraveled is a lifestyle agency dedicated to providing customized life management and personal concierge services to meet clients’ uniuque needs. They help you manage your day-to-day lives so you spend less time tasking and more time doing what pleases you.
The Bookery gives personalized book recommendations. See what the community is reading, and let the Bookery team hand-pick your next read.
Brain Gardening creates and curate evidence-based resources for cultivating wellness through neuroplasticity that can be incorporated into an existing self-care practice or serve as an introduction to neural retraining techniques.
Brent & Jo Studio is a team of digital nomads who provide strategy and design for small businesses with tall dreams. The 100% woman- and minority-owned web agency is led by Jo Magliocco, who founded the business in 2016. HOLIDAY DISCOUNT: Use code SELFMADE for 20% off website & social media templates, and 10% off all website design and branding packages booked with a deposit before the end of the year. Brent & Jo Studio also offers free 20-minute consultations and free coffee when you book.
Bringing Death Into Life is a business breaking the taboo of talking about death and supporting clients through the options and processes of getting their end of life wishes in tip top order.
Bumble Fleur creates sophisticated, original and artful floral arrangements in Minneapolis, MN.
Casita & Co. is an interior design studio focused on bringing the concept of belonging to the spaces where you are making a life.
The Creative Folks is a brand with a mission to bridge creativity and business. Their content creators focus on helping creators and creatives learn about business through workshops, events, and podcasts/content. Their agency team works with businesses to fulfill their creative needs in both branding and graphic design).
College Thrifts by Patricia Garcia is an inclusive peer-to-peer platform for students/alumni to buy and sell their gently used college branded items in order to provide a cost-effective and sustainable alternative to high-priced college gear.
Dreas Doodles Studio is a creative studio that brings to life big ideas in colorful and unexpected ways. This comes to life through collaborations, commissions, products and more.
Eventworks is a full-service event production agency comprised of a team of experts passionate about their crafts and creating shared experiences that are informative and transformative. They use their clients’ business objectives and key messaging to develop unique, full-cycle, wholistic programs, while nurturing long-term client and partner relationships locally, nationally and globally.
Evolve Coaching & Consulting offers anti-racist leadership coaching in a one-on-one or group setting with founder Jen Nguyen. HOLIDAY DISCOUNT: 20% off group coaching.
Fab Life Now teaches women to master their personal finances. Learn the best ways to increase the money in your bank accounts and in your pocket! Founder Allyson Dennen’s specialty is helping women rebuild after divorce. Start by learning the top 12 money mistakes women need to stop now.
Finding Hope Today offers mental health and addiction counseling and resources through online sessions and life coaching services.
FutureMap helps first-generation students navigate the college-to-career transition. It provides job readiness workshops, career coaching, internship matching, and on-the-job support and community for first-gen students.
The Genius Retreat by Dr. Fatimah Williams is a virtual wellness and planning experience for high achievers to reflect and renew for 2021. HOLIDAY DISCOUNT: Use code selfmade15 for15% off on General Admission tickets.
Grace Schupp Designs is a business and branding coaching agency that gives business owners the tools they need to communicate their unique story to attract their ideal clients.
Gracious Adventures is an online resource and shop that provides young girls the tools they need to help build their confidence and give them courage. Gracious Adventures also provides tools like encouragement cards, affirmation cards, encouraging mirror clings, and stickers that motivate and encourage.
Girl Talk is a safe space for women to give and get advice. On the website, users interact by asking and answering questions in a forum style on topics like career, money and love. Girl Talk users find nonjudgemental help and through their shared experiences and stories, real connection.
Hey Mom Collective is a self-care and empowerment community for women navigating motherhood and work. As a certified life and success coach, founder Anastasia Naftalieva help moms in business overcome overwhelm, breakthrough the cycle of burnout, and ultimately achieve their goals as an empowered leader.
Hi + Hello Photography is a San Francisco Bay Area newborn and family photographer whose sessions focus on fun, color, and real memories.
Honeyland Films creates emotive short films for brands.
I Suck At Marketing With creative and marketing expertise, ISAM aims to transform your exhausting experience into something positive. Your feelings about marketing should reflect the excitement and passion that comes with starting and growing your business.
Inkwhy, Inc. helps startups, businesses, and non-profit organizations access curated services, vetted tools, and marketing solutions to grow and scale, gain visibility for their leaders and their brands, and build capacity to operate more effectively. HOLIDAY DISCOUNT: Mention SELFMADE in booking link for a free LinkedIn profile review and an additional 30-minute session.
Jasmin Plouffe is a graphic designer/brand strategist helping small businesses turn their excitement into a visual reality.
JDS Projects is a female-founded talent management agency for women, with an emphasis on connecting diverse women of color influencers and thought leaders with like-minded brands. HOLIDAY DISCOUNT: Free 20-minute consultation on brand partnerships challenges
The Joy Of Gathering is an online community for virtual wedding (and anything wedding) planning. They help brides create an intimate, connected and beautiful online wedding.
Life Experience Design teaches people to get clarity on their ideal lives using a well-established design thinking framework and offers fully remote coaching.
Lisa Wiseman Photography use emotional, connected, and soul-searching portraiture to bring brands to life.
Makelane is the MasterClass for women starting ecommerce brands.
Mommifaceted Media is a boutique digital media network for mom podcasters and content creators. Their content is created to address the unique challenges that multicultural moms face.
Melinda Jackson LTD is a social impact consulting agency that specializes in online courses and one-on-one consulting programs to help you create solutions for some of the biggest challenges facing our world. HOLIDAY DISCOUNT: For 50% off a one hour, one-on-one social impact strategy coaching session, use code 10FOR20 here.
Mighty Kind is the world’s first anti-bias education magazine for kids (and their grown-ups)! Latina-owned and mom-run by Nadine Fonseca.
More Love and Light is a life coaching platform by Kathleen Vital-Herne dedicated to empowering women of color to harness inner peace, live confidently, and create more fulfilling and purposeful careers. Professional development, centered on wellness.
Mujeres on the Rise by Melba Tellez is a platform that connects Latina women and provides them with resources and tools to grow their careers.
Navigating Parenthood shares tools, resources, support services, and education to semi-crunchy expecting, new, and veteran families with the goal to help them navigate through this journey called parenting. HOLIDAY DISCOUNT: 30% off with code BRIT.
Nicole Williams Collective develops high-converting communication plans for women and service-based businesses that generate remarkable results. HOLIDAY DISCOUNT: Get a 20% discount at NicoleWilliamsPR.com or FabulouslyFearless.co using code SELFMADE20.
Parker Anne Design offers graphic design services out of San Diego, California. HOLIDAY DISCOUNT: 15% off all graphic design services.
Passports and Grub by travel writer Tomiko Harvey helps travel brands delve deeper into why they overlook the value Black content creators bring to the table and asks the hard questions of how do we change the narrative on how both Black travelers and Black content creators are perceived.
Ready Set Dinner by Petra Wintner currently offers FREE services to use, just sign-up and get weekly recipe collections and shopping list specifically created for the needs of your family.Restore Media by Sara Miltenberger seeks to make positive climate change through consulting and educational opportunities.
The Relm Project creates resources for people who want to follow their dreams of becoming a blogger, social media influencer, or small business owners without doubt or insecurity. It offers coaching services in addition to providing a supportive community of like-minded individuals all of which will assist them in getting closer to becoming what they define as successful.
Ride Out Lyme is a nationally-recognized social startup partnering with SoulCycle to host charity rides and wellness events that inspire, offer hope and strength while providing much-needed funding for Lyme patients in need of financial assistance to pay for their medical needs.
The SisSTAR Loop highlights women-owned business and professionals and serves as a bridge between business and consumers to help reach new audiences, customers, and elevate brand awareness through events, pop up shops, online content, social media, and more.
Simply Social Corp a digital marketing agency focused on helping startups, small businesses, and executives reach their potential online. As a business owner, it’s hard to do it all. Free up your time as a business owner and use digital marketing to increase your bottom line. HOLIDAY DISCOUNT: Mention SELFMADE or BRIT&CO on your free discovery call and you’ll receive 10% of any package!
Sojo Signal is the future of diverse employee experience software creating a world class people analytics platform that focuses on diverse employees. With Sojo Signal, employees can share their experiences without fear of retaliation and businesses can learn actionable strategies to decrease turnover and talent costs.
SoleOrganizer helps the everyday person become organized in their space and life by creating organized systems offering resources that educate and inspire the everyday person to become organized.
Something Designs’ mission is to simplify joy. Moms don’t need more work, so Something Designs empowers you with easy ideas, curated experiences, and organization products to eliminate the hassle and time of figuring out how to give the kids something to do. HOLIDAY DISCOUNT: Use code STOCKINGSTUFFER20 to get a free stocking stuffer with $35 purchase.
SPARC was created to address the disparities in minority communities with regards to autism diagnosis and access to resources. Through trainings, interactive workshops, and public events, SPARC aims to improve on the 4’s of Autism: Awareness, Acceptance, Affirmation, and Advocacy.
Spotless Girl aims to help women struggling with PMS by balancing their hormones naturally, without the pill! Founder Audrey Gerber is a health coach that specializes in female hormones and helps women lose weight, regain their energy, and help them regain their vibrant life.
TechnoChic inspires crafters to make epic projects by providing easy to follow tutorials, inspiration, kits and curated materials that enable crafters to make interactive projects with lights, audio, motors and more. HOLIDAY DISCOUNT: 10% off when you use this link (to be reflected in your cart).
Tenley Clark Photography is a commercial creative content photographer and artist located in the sunny Bay Area. Tenley Clark is also an educator, teaching photographers how to add magic to their own photographs and brands at conferences and through online courses.
The budafly method will transform your mind, body, and spirit with dance, fitness, and pilates classes online and outdoor!
Tutorvators is a boutique-learning center dedicated to helping children thrive. They service children from pre-K to middle school from general needs to special needs such as ADHD, dyslexia, and dyscalculia.
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